PRIMAL GLOW COSMETICS

Natural Cosmetics That Work

Better for your body, and the planet.

One of the few government inspected natural cosmetics companies with third party certified products.
(inspected July 2025)

As featured in

A Humble Start

Primal Glow started in a small apartment in the Netherlands, born from a personal discovery of the positive impact of a more natural lifestyle, which grew into a mission to create products to help others discover the same.

Handmade in the Netherlands.

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Glowing Reviews

Finally I have found a real and pure natural all purpose cosmetic product with a great feel, touch, scent and result! My skin feels really soft, it keeps my skin calm, smooth and hydrated also in the winter during more frosty seasons. I don’t have a particular skin issue but I was looking for a 100 procent natural organic cosmetic product for a long time and finally found it! I have tried both the Tallow & Jojoba and the Tallow, Honey and Olive oil balm. Both are great products I would highly recommend them if you value high quality natural skin care products.

Mariska

The Story of Primal Glow

My name is Wouter and I started Primal Glow because I was trying to find a truly synthetic chemical free balm to treat my eczema, and couldn't find any product like it in Europe.

I soon realized that we can eliminate a lot of toxic exposure by creating 100% natural alternatives for all cosmetics.

Natural products are often seen as more expensive but less pleasant to use or less effective.

I am convinced we can make natural cosmetics that are affordable, better in quality and effectiveness, without any microplastics or toxic synthetic chemicals, and I won't stop until we do.

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Give Back To Nature

Our products are based on the best ingredients nature has to offer, eliminating the need for synthetic chemicals made in chemical factories. Moreover, we strived from the beginning to reduce the enormous plastic waste caused by cosmetics.

Now we are solidifying that commitment to nature by donating part of your spending to remove even more plastic from nature, and give back to nature by planting trees.

Get in touch!

If you have any questions regarding our product, you have a business proposal, or you simply want to connect and learn more, you can connect with us on Instagram or send us an email through the contact form. We look forward to being in touch with you.